Monday, August 20, 2012

SEAIR unveils "It's More Fun in the Philippines" campaign

South East Asian Airlines (SEAIR) announced that it has teamed up with the Department of Tourism (DOT) to promote Philippines across the region. The airline unveiled its campaign tie-up with the DOT during the Kadayawan Festival in Davao.

Starting August 2012, two brand-new SEAIR Airbus 320s will sport the tourism slogan "It's More Fun in the Philippines" on their fuselage. The planes will fly daily from Clark International Airport to Singapore, Bangkok, Hong Kong, Kota Kinabalu, and Kalibo - the gateway to the world's favorite beach destination - Boracay.

"SEAIR has imbibed the spirit of the DOT campaign with the creative application of our new tourism slogan. It is the first airline in the Philippines to help spread the word that It's more fun the in the Philippines, and we congratulate SEAIR for taking the initiative to promote Philippine tourism in such a unique way," Tourism Secretary Ramon Jimenez, Jr. said.

"With SEAIR's daily regional flights, we are spreading the news that Philippines is where travel is at its best. The sights and sounds that our country has to offer are some of the best-kept secrets in the world and we are proud to be able to play a role in getting the word out and getting more travelers to experience all the things we have to offer!" said SEAIR CEO Patrick Tan.